![]() ![]() Hyaluronic acid is one of the best ingredients you can use for dry skin, as it contains 100x its weight in water to keep your skin moisturized. I found it interesting that the foundation is infused with hyaluronic acid and white birch extract. Bounce is advertised as a full-coverage, weightless foundation with a velveteen-matte finish that works for all skin types. As previously mentioned, there are currently 32 shades available, although they will hopefully release more shades in the near future. It is currenntly available at Sephora and retails for $40. Compared to other foundation bottles, the component is a little large, but it holds the standard 1 fluid ouces of product. The packaging of this foundation is pretty innovative, as the outside component is designed to allow you to put your Beauty Blender sponge on top of it and/or dispense the foundation directly onto the sponge. Nevertheless, the point is that it’s supposed to be long-wearing, and that’s exactly what I personally need and look for in a foundation. The Beauty Blender Bounce Foundation is advertised as a “weightless, liquid whip foundation with a multidimensional, velveteen-matte finish that wears for up to 24 hours.” I struggle a little bit with the “up to 24 hour” claim that many cosmetic companies have been claiming recently, as nobody should ever wear a foundation for 24 hours straight without removing it. They missed the market of people with dark skin and really light skin, missing both ends of the spectrum. I personally don’t know any bright orange people, but if they’re out there, Beauty Blender made a foundation to match them. The shades appear to be almost non-human. ![]() While they released 32 shades at the initial launch of the Bounce foundation, the shades are outright strange, make no sense whatsoever, are tailored more to medium skin tones, and they offered just a few dark shades with some being outright orange. ![]() ![]() That’s why it came as a shock when Beauty Blender got it wrong out of the gate. Failing to do so at this point is certain death for any brand that intentionally makes the decision to release a foundation (or concealer) with a highly limited shade range. Since Fenty released their 40 shade foundation, many other brands have followed in their footsteps to ensure people of every color have the ability to wear their foundation. Until this point, women of color were actually told to just “find another brand” that had a shade match for their skin tone, as if it was ok for 99% of the cosmetic industry to intentionally leave them out. Fenty Beauty had immediately set a new standard for all brands to follow when they released their foundation in 40 inclusive shades, ensuring that customers at every end of the spectrum could find their perfect shade match. It’s as if makeup brands didn’t understand that everyone wears makeup. It wasn’t until Rihanna released her new makeup brand called Fenty Beauty that the conversation grew into a true movement and a demand for brands to include everyone when releasing their makeup shade ranges, not just those with light or medium-toned skin. Until the past year or so, cosmetic brands have mostly escaped any real consequences due to their decision to release products targeted to lighter skinned customers, aka 50 shades of beige. It’s difficult not to see a post or article related to the topic, as it sparked a larger conversation pertaining to inclusiveness. If you follow any beauty community news, you’ve probably already heard about the huge contraversy and backlash facing Beauty Blender’s newest product launch. but one that was very poorly executed. Despite the contraversy and issues surrounding the Beauty Blender foundation shade range, which I’ll discuss shortly, I wanted to test the formula itself to see if it lived up to the hype and its claims. It makes sense that the creator of the famous sponge applicator would make a foundation to use with their product. Beauty Blender, the maker of the famous pink egg that completely changed the beauty community and how we all apply makeup, recently released their very first foundation called Bounce Liquid Whip Long Wear Foundation. ![]()
0 Comments
Leave a Reply. |